Hyundai Better Than Lexus?
Here is an article from the Washington Post comparing two luxury SUVs - the Hyundai Veracuz and the Lexus RX350. Basically, it's telling you to forget about Hyundai's "cheap" image and start believing that they're making some quality cars. I really like the fact that both engines have very similar horsepower capabilities, but the Hyundai runs on regular unleaded where the Lexus requires premium. The Hyundai is also $5K to $6K cheaper!I've been keeping track of their cars for a little over a year now and I have indeed been reading some pretty solid reviews on both their middle class sedan models as well as now their luxury models.
My dad's been hurting for a new car but he wants something with style...hmm...maybe I can convince him to get a Hyundai instead of a "name" brand?
posted by Myong Choi at 7:21 PM
2 Comments:
I dunno, man, name brand goes a long way with luxury items; firms or companies basically have to earn it by providing items well out of the reach of the salaried buggah. Is THAT what Hyundai intends to do? To me, a Lexus is considered a luxury item (I know of someone making great money, just recently had to sell the thing ‘cause of the upkeep costs – ‘nother hallmark of a lot of luxury items is that they need servicing, need to be babied a lot, if you ask me. Is THIS what Hyundai wants). That’s quite a quantum leap from my point of view, as I – and I don’t think I’m alone – don’t think Hyundai’s even up to the level of a Honda or Toyota in terms of tech or what buyers of mid-class cars desire or expect as much as they obligatorily do for these two Japanese automakers (I will start thinking that once I start seeing more Hyundais on the road or even know of someone who owns a Hyundai which is 0 right now).
Might take way more than a Washington Post article (DON’T get me started on that publication) to convince folks. Look at the case of another luxury item, hundreds-hundreds of thousands dollar watches. Something like Seiko vs. Rolex. Now, I tend to think Seiko makes a heckuva watch in quartz, automatic. They had something called “Kinetic” movement which has since been taken over with what’s called a “Spring Drive” movement introduced, oh, ‘bout a year or a bit less ago, that’s still raging right now through watch aficionado circles. And both of these recent created movements by Seiko stand as some very competent technology. You think the Wall St’ers the Hamptonites, the Beverly Hillies, the Swiss movement fans have a Seiko on their wrists or in their respective safety deposit boxes at the bank? No, it’s most probably a Rolex or other “high-end” brand, with whom Seiko can competently compete mind you, such as the Omegas, the Oris’s, the DOXAs, the IWCs (that last one, featured in the recent Miami Vice flick.
Say you hit the “more millions that you’ll ever be able to spend if you had another lifetime” millions in Vegas, what’s the first obligatory splurge on your list before you get home? It probably ain’t EVER gonna be Honda, Toyota, Seiko, or Hyundai. It may very well be Rolex, Lexus, Benz, whatever – and how’d they get to that point? By creating a name among the six-figure income crowd and by years of strengthening the brand, indeed, allowing their products to become lifelong desires of those who will never or one day becomes fortunate enough to get ONE of these – Hyundai and other companies contemplating on competing with long-established lux’ brands need to compete with this facet as well. Does Hyundai wish to become part of the competition of high-end autos? Going back to the watch analogy, Seiko can’t seem to get as much space in watch industry mags alongside the high-end Swiss wristwatches; that’s unfair, but, it’s the truth that prospective buyers have a buncha’ brands in front of Seiko that they wish to purchase. There’s probably some fancy shmancy economics theory about this, but, 100’s and 101’s lessons were awhile ago.
People will go by long-established reputation and name. That "name" has been earned over many years. For me, I suppose the only way a Hyundai could compete is make an auto’ that flies . . . and, then, would have to be luxury-class vehicle.
하지마세요...Camry 사세요. It's same thing as Lexus es300. KIA has a long way to go even with their long warranty program. Lexus service though costs $750 every time you go in and that's just general servicing. BMW is worse and Acura is a rip off but what can you do if you buy extended warranty you have to get it serviced by the dealership.
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